I've worked with Ben Bonello and David Birch of Form Advertising for many years across multiple Financial Technology companies and projects. Every opportunity I have to bring in an agency, I bring in Form. I am not a creative director. I develop marketing strategies and conceive of campaign ideas to support those strategies, but I rely on my creative team to see beyond the black and white of my brief and deliver unique creative concepts that strengthen my defined strategy. Form does this every time whether for a new brand ID, an advertising concept or a slew of bespoke creative assets. I have no doubt that when I submit a creative brief to Ben, Dave and team, their interpretation and execution of that brief will undoubtedly produce a set of interesting choices beyond my initial expectations.