A Financial rebrand for the UK’s Leading FX trainer Learn to Trade.
Rebrand | Tone of Voice | Advertising | Digital Marketing
Learn to Trade approached Form Advertising to provide them with a dynamic new brand identity for their FX training company. Already established in the marketplace under the name of Knowledge To Action, they had built the reputation of being one of the worlds’ leading providers of financial trader education.
Form Advertising’s approach to the brand was slightly different to normal in the fact that Knowledge To Action were now to be known as the umbrella group company whose divisions were involved in charitable fund raising activities as well as life coaching and financial education. This meant that a clear distinction had to be made between the two firms whilst still maintaining an association to the established track record and experience of the Knowledge To Action brand.
In order to create a smooth transition between the two companies, Form Advertising have not only created the new brand identity, but have also created a suite of marketing collateral and advertising campaigns to cover the suite of products offered by Learn To Trade prior to the brands drip fed launch. Alongside this collateral we have also designed and coded the new look landing pages for the seminars and exhibitions.
A new company slogan has been devised to help position and identify the Learn To Trade Brand within a saturated marketplace. Running as a worldwide brand – Form Advertising have been commissioned to provide financial creative services in the US, South Africa and UK regions.
Leading Trader Education
If you’re thinking about having a rebrand, or just a refresh to revitalise your companies brand identity. Give us a call or drop us a line
A little more about Learn To Trade
Their passion for trading education has made them the #1 Trader coaching company. In 2003, industry expert, Greg Secker founded the internationally renowned trader coaching company, Learn to Trade. More than 200,000 people have attended their various workshops across the globe and have learnt how to achieve financial freedom by trading the Forex market.
Prize finalist in the 2010 London Excellence Awards, they claimed 49th place in the 2010 Sunday Times Fast Track 100 Awards, a Sunday Times initiative that recognizes UK’s fastest growing companies. Awarded Best Educator by World Finance Magazine for two consecutive years 2012 & 2013. In 2015 they were awarded Best Forex Educator by Global Banking & Finance as well as Best Forex Trader Training UK and Best Trading Education Product by the Wealth and Finance Magazine.
Learn to Trade share one common goal, to help clients achieve the financial freedom they need to live the lifestyle they want. Their successful, experienced and professional team will teach clients how to make money trading Forex whilst also receiving the guidance and support they need to be a trader on whatever basis they want – whether it’s to earn a second income or replace their current income.